MINT OF POLAND

1.

CLIENT
INTRODUCTION

Listed on the Warsaw Stock Exchange since 1998, the Mint of Poland is a company with a well-established market position and over 255 years of tradition. Its operations are focused on three segments: Mint products, Electronic payments and Real estate development. 

2.

THE
CHALLENGE

With the diversification of the business, comprehensive support in the areas of external communication with the public and investors, crisis management and expert positioning became essential.

3.

ACTIVITIES

Since 2014, we have been supporting the company in effective communication, targeting key stakeholder groups. Activities include building good relations with journalists and placing publications in the most opinion-building media. The agency offers ongoing support to the management board in crisis situations and maintains ongoing contact with representatives of the marketing department, getting involved in promotional activities related to new products and the company’s investments. 

4.

OUTCOME

Consistent communication efforts have helped to build an extensive network of contacts and regular publications featuring the company in the most influential trade and national media.